ATL born and bred.
Coming from a family of entrepreneurial creatives (or, more accurately, wackos) — my mom was an interior designer, and my dad was an architect and artist — I've always been an out-of-the-box challenger, constantly asking, "Why?"
I studied Psychology and Art History at the College of Charleston, primarily focusing on social + personality psychology and 1700s European painting (you'd be surprised at how my class discussions overlapped). Knowing I was a creative at heart, I got a graphic design certificate while serving tables in ATL post-grad, dipping my toes into the warm waters of this world.
While in that process, I landed a job at a small but mighty brand and design studio, where I spent 2.5 years as a Lead Creative Strategist, before venturing out on my own in a freelance and fractional capacity. I am passionate about customer-centric and data-backed design and love working with founders and creatives who can't quite pinpoint who their customers are or what story they should tell. I pride myself on speaking both creative and analytical languages fluently, allowing me to translate a client's desires to a creative team.
I’m eager to bring more good into the world for my clients and their customers. Sound like the partner you need? Let’s chat.